[October 2, 1965] Gimmickry (November 1965 IF)
by David Levinson When I was a boy, a gimmick was either much the same thing as a gadget or the sort of device a crooked casino owner would use to make sure the roulette wheel comes up 22. These days, of course, it means an ingenious new angle or a trick to draw attention … Continue reading [October 2, 1965] Gimmickry (November 1965 IF)