Tag Archives: Hapag-Lloyd

[August 6, 1970] A Spooky Spook: Larry Brent by Dan Shocker

A color headshot of a white woman with long dark brown hair.  She is wearing a headband and a dark red turtleneck, and is smiling at the camera.
by Cora Buhlert

A Marriage of Necessity

For more than a hundred years, the two great German shipping companies Hamburg-Amerikanische Packetfahrt-Actien-Gesellschaft, Hapag for short, founded in Hamburg in 1847, and Norddeutscher Lloyd AG, founded in Bremen in 1857, have been rivals. My father, grandfather and great-uncle all worked for the Norddeutscher Lloyd, my grandfather as a captain, my great-uncle as a doorman and my father as a naval architect.

However, on July 28, 1970, what once seemed unthinkable, happened. The stockholders of Hapag and the Nordddeutscher Lloyd respectively voted to merge the two companies and form the Hapag-Lloyd AG.

A color photograph of the upper deck of a ship against a bright blue sky.  A man in a white jacket and black pants stands in front of a yellow smokestack which is about twice his height.  Most of it is painted yellow.  At the top three stripes are painted in blue, white, and red.  The man is raising a white flag with a blue symbol on it which shows a ship's anchor crossed with an old-fashioned skeleton key, with a wreath woven around the crossing point. The flag's rope is connected to a white mast pole to his right.
A symbolic image of the new union: The flag of the Norddeutscher Lloyd is being pulled up on a vessels with a smoke stack in Hapag's livery.
A black and white photo of a shipping container sitting on tarps on the deck of a ship.  Crane scaffolding and mast poles with myriads of cables stretched in multiple directions ascend out of the frame behind it.  The container is made of ten sheets of metal connected along the vertical edges with rivets.  Large black stickers with white letters have been placed on the middle six panels, forming the company name Hapag Lloyd.
A Hapag-Lloyd shipping container.

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