by Gwyn Conaway
The Space Age has seized the public consciousness, influencing design in everything from architecture to cereal. Fashion is no exception, and one fellow has made it his mission to ensure that tomorrow's fashion will be out of this world.
André Courrèges, a French fashion designer with a young atelier in Paris, is rising quickly in the fashion world. Though he worked for ten years as an assistant to Cristóbal Balenciaga, his own fashion house opened only recently, in 1961.
Since his coming out, he has made considerable waves. Mark my words, 1964 will be a big year for this fresh designer. Let’s take a look at what his house has accomplished, and what his Spring 1964 collection will bring to the proverbial table. But before we jump into his plans for this year, let’s take a look at his philosophy.
Courrèges has become known for his flat, mid-calf-length moon boots and bubble hats. Note that the hats here are not made of soft felt, as we’d expect, but smooth, semi-gloss leather. This material choice makes the style feel more like a helmet.
It’s no surprise that Courrèges began his schooling as an engineering student. Many of his designs focus specifically on mobility for the modern woman. “You do not walk through life anymore. You run. You dance. You drive a car. You take a plane, not a train. Clothes must be able to move too.” He pays particular attention to the knees, usually leaving them bare in his designs to express this sentiment. He also minimizes the bust, ignores the waist, and lengthens the neck, as if to highlight adolescent curiosity rather than womanly charm. Note his iconic flat-soled leather boots as well – perfect for running.
Spring, 1964
In 1963, Courrèges shocked the world with his perspective on young, athletic, mobile women. He recently stated, “My problem is not rich embroidery, useless lavishness. It is to harmoniously resolve functional problems, just like the engineer who designs a plane.” With these principles in mind, he introduced the trapezoid shift and slim-legged trouser suit to mainstream ready-to-wear, thereby liberating women from the restrictive nylons, heels, and merry widows of the previous era.
So what are the designer’s big plans for 1964? A little birdie has told me that he is no longer looking to the engineers that design planes, but to the engineers that design rockets. That’s right! Courrèges has his sights set on the moon.
Moon Girl Collection, André Courrèges, Spring 1964: Moon Girls are ready for adventure and the dawning of a new age. Note the lack of nylons, heels, and excess fabric. This collection is aimed at women a la carte, and embraces our technological future.
In fact, his Spring collection is titled the Moon Girl Collection. This upcoming line is sure to shake the foundations of fashion with its shiny white palette, geometric cuts, and iconic white moon boots. Even the lace trouser suits he has debuted this spring are orderly, flat, and made of stiff wool to keep that geometric silhouette. In addition to wool lace, triple gabardine and PVC are Courrèges’ secret weapons this year. When in motion, these textiles maintain their industrial, geometric silhouette, reinforcing the the designer’s “uniform”. Even fashion photography seems to have changed, preferring weightless, jumping, twisting women. With stiff silhouettes and wry bodies, it’s almost as if Courrèges models are floating in space.
Boxy coats with uniform double-breasted buttons and slim trousers are a defining ensemble this spring, as is the designer’s signature wool daisy lace.
Thanks to Courrèges, we’ve seen a transformation from whimsical quaintness to industrious sophistication, where function and beauty are considered in equal measure. This major shift has happened almost entirely within the past year. Now Coco Chanel’s landmark little black dress is replaced with the white trapezoid shift. Stunning! If Courrèges has set the pace for this decade, what do you suppose is waiting for us come next spring?
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